Theories of representation: Semiotics

This was made by Ferdinand de Saussure, it is the study of signs and sign systems, the signs are normally split into two parts. The signifier can be anything be anything, an object, an icon or a symbol; this is the form of the sign. The second part is the signified which is the meaning of the associations the signifier with the signified which is the concept it represents. When together they form a sign which can be words, images, sounds etc. They make the signs in a narrative understandable and shape the actions.